Allegra - Marketing • Print • Signs
1629 B Broad River Road
Columbia, SC 29210

(803) 798-0098 Phone Contact Us

News Releases


Columbia - St. Andrews Offers Strategic Marketing Services

Columbia, SC - Area small businesses and nonprofits who have relied on "random acts of marketing" to achieve their business goals - and falling short - can now look to Allegra as their local resource for strategic marketing services. "Changes in the marketplace have made more sophisticated marketing strategies a necessity for companies…


PUMP UP YOUR LOCAL MARKETING

Columbia, SC – Today’s buyers rely on the latest digital technologies and traditional channels to find, research and purchase locally sourced products and services. Most of your customers may be right in your backyard; but that doesn’t mean they can always hear you calling. Smart local marketers are using a powerful multi-channel approach…


MANAGING PRINT COMMUNICATIONS IS SMART FOR BUSINESS

Columbia, SC – Marketing materials, forms, business cards, letterhead, envelopes, company manuals – these are just a few of the print communications that businesses and organizations spend billions of dollars on each year. However, printing industry estimates show that up to 35 percent of company literature is thrown away due to obsolescence. What…


CALCULATE CUSTOMER LIFETIME VALUE AND GROW THEIR WORTH

Columbia, SC – When you look at a customer, what do you see? The temptation can be to look no further than the first sale, especially if it’s substantial. True worth to your business, however, is found in your customer’s lifetime value (LTV), simply defined as the projected revenue a client will generate…